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Saturday, August 19, 2017

Doordarshan has to upgrade but remain rooted - PB CEO



Prasar Bharati CEO Shashi Shekhar Vempati has stressed the need to look at Doordarshan as a brand which is relevant and appeals to all age-groups. He said it should become a ‘mass brand that becomes an integral part’ of the life of every Indian....

Source & Credit & full story at : http://www.indiantelevision.com/television/tv-channels/terrestrial/doordarshan-has-to-upgrade-but-remain-rooted-says-prasar-ceo-170818

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